Which of the following resulted from the technological advances in newspaper publications in the 1830s?A. Newspaper advertising generated a lot of revenue. B. The field of journalism collapsed. C. Newspapers became more partisan. D. More than one-third of all newspaper employees were women.
History · High School · Thu Jan 21 2021
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A. Newspaper advertising generated a lot of revenue.
- Technological advances in newspaper publication in the 1830s, such as the development of the steam-powered printing press, significantly lowered the costs of production. This change allowed publishers to sell their papers for a penny, leading to the era of the "penny press." This made newspapers more accessible to a broader segment of the population, greatly increasing circulation. Due to the expanded readership, advertisers were willing to pay to place their ads in these publications, knowing that their messages would reach a wider audience. This led to newspaper advertising becoming a major source of revenue.